Getting the message across: outcomes and risk profiles by awareness levels of the "measure-up" obesity prevention campaign in Australia.

<h4>Background</h4>Obesity campaign evaluations have used campaign awareness to assess impact, yet have not compared unprompted campaign recallers, with prompted recallers and those with no campaign recall. Using data from an Australian mass-media obesity prevention campaign linking wais...

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Bibliographic Details
Main Authors: Anne C Grunseit, Blythe J O'Hara, Josephine Y Chau, Megan Briggs, Adrian E Bauman
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2015-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0121387