RADIO FREQUENCY IDENTIFICATION OF DATA IN RETAIL: NEW BUSINESS OPPORTUNITIES

The article considers ways to use the technology of radio frequency identification of data in retail companies. The author studies the traditional directions of using RFID technology, such as identification of data on the goods carried out at its acceptance, tracking the movement of goods along the...

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Bibliographic Details
Main Author: N. Yu. Barkova
Format: Article
Language:Russian
Published: Publishing House of the State University of Management 2021-02-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/2622