Cultural Tourism Branding with Emphasis on Empirical Marketing (Case Study: Neyshabour City)

Empirical marketing is one of the most widely used methods of developing various jobs and industries today. Among these, the field of cultural tourism is one of the fields that requires the application of new marketing approaches. Therefore, in the present study, the role of commercial marketing has...

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Bibliographic Details
Main Authors: Fatemeh Faramarz Pour, Parviz Saeedi, Mmohamad Bagher Gorji, Amir Akhavanfar
Format: Article
Language:fas
Published: The Institute of Islamic Art Studies 2020-12-01
Series:هنر اسلامی
Subjects:
Online Access:http://www.sysislamicartjournal.ir/article_114535.html?lang=en