ADVERTISING AS AN ELEMENT OF CLIP CULTURE OF INFORMATION SOCIETY

The article discusses the modern phenomenon of the information society - clip culture. Aim - to analyze the impact of advertising on modern society as an element of clip culture. The approaches to the definition of the “clip-like” phenomenon in foreign and domestic studies are identified. The genesi...

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Bibliographic Details
Main Authors: Kuzmin V.V., Obidina Yu.S.
Format: Article
Language:English
Published: Scientia Publishing House 2019-07-01
Series:Juvenis Scientia
Subjects: