Digital Social Media: An Interactive Technology Incorporated as a Competitive Advantage for Business
In a more transparent and dynamic world, in which consumers trust other consumers more for advice and recommendations on products and services, the continuity of organizations appears to be associated with socialization, the sharing of interests and the interaction with the audience. This is associa...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
International Association of Online Engineering (IAOE)
2014-04-01
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| Series: | International Journal of Interactive Mobile Technologies |
| Subjects: | |
| Online Access: | http://online-journals.org/index.php/i-jim/article/view/3576 |