GENESIS OF PRINTED ADVERTISEMENTS AS A SPECIFIC GENRE (CASE STUDY OF XVIII–XX CENTURY RUSSIAN NEWSPAPERS)
The paper features the genesis of printed advertisements as a specific genre with Russian newspapers as its main source. The research is focused on the historical period from early 18 to early 20 century. The article traces the gradual separation of the genres of advertisements and announcements...
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Format: | Article |
Language: | English |
Published: |
Kemerovo State University
2018-08-01
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Series: | Вестник Кемеровского государственного университета |
Subjects: | |
Online Access: | https://vestnik.kemsu.ru/jour/article/view/2490 |