Managerial Attention and Export Performance: A Comparison between mMNEs and Pure SME Exporters
Drawing on the attention-based view and literature on small- and medium-sized enterprises’ (SMEs) internationalization, we explore the value of international attention (i.e., managerial time and effort devoted to understanding the international marketplace) for SME export performance. We further arg...
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| Format: | Article |
| Language: | English |
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SAGE Publishing
2021-09-01
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| Series: | SAGE Open |
| Online Access: | https://doi.org/10.1177/21582440211047566 |