Sport Events in a City – The Residents’ Choice
City marketing focuses on the use of marking tools with a customer-orientated philosophy for creating, communicating, delivering and exchanging urban offerings that have value for its citizens. City marketing can be described as a long term plan which includes various related activities that a...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AfricaJournals
2016-01-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
| Subjects: | |
| Online Access: |
http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_33_vol_5__1_.pdf
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