Launching innovative cosmetics products to Lithuanian market
In this global marketplace, as products supply grow, product life cycles are shortened and consumer loyalty is declining. It is more important than ever for companies to bring new products to market in less time and periodically. This article examines the Lithuanian cosmetics industry and what diffi...
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| Format: | Article |
| Language: | English |
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Vilnius Gediminas Technical University
2021-03-01
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| Series: | Mokslas: Lietuvos Ateitis |
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| Online Access: | https://journals.vgtu.lt/index.php/MLA/article/view/14251 |