Salespeople Performance Evaluation with Predictive Analytics in B2B

Performance Evaluation is a process that occurs multiple times per year on a company. During this process, the manager and the salesperson evaluate how the salesperson performed on numerous Key Performance Indicators (KPIs). To prepare the evaluation meeting, managers have to gather data from Custom...

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Bibliographic Details
Main Authors: Nelito Calixto, João Ferreira
Format: Article
Language:English
Published: MDPI AG 2020-06-01
Series:Applied Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-3417/10/11/4036