Queering the media mix: The female gaze in Japanese fan comics

The Japanese expression "media mix" refers to multimedia marketing strategies for entertainment franchises. Although such franchises are commonly understood as being controlled by large corporations, the fans of these media properties make significant contributions to the mix, often expand...

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Bibliographic Details
Main Author: Kathryn Hemmann
Format: Article
Language:English
Published: Organization for Transformative Works 2015-09-01
Series:Transformative Works and Cultures
Subjects:
Online Access:http://dx.doi.org/10.3983/twc.2015.0628