The Possibility Of Using The Business Model Canvas In The Establishment Of An Operator' S Business Plan
The term "business model" has been popular among managers, practitioners, and management theorists for nearly two decades. In 2001, one in four Fortune 500 companies applied the concept of business model in their annual report (Shafer, Smith Linder, 2005, p. 200). According to a report by...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
WSB University in Torun
2017-12-01
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| Series: | Torun Business Review |
| Subjects: | |
| Online Access: | https://tbr.wsb.torun.pl/index.php/journal/article/view/117 |