Klasifikasi Atribut Pelayanan Mobile Banking dengan Kano Model Berdasarkan Dimensi E-Servqual

This study aims to determine the classification of mobile banking services that improve customer satisfaction based on the dimensions of E-Servqual using the Kano Model method. The classification is needed so that the banks were able to make improvements and innovations in the performance of the qua...

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Bibliographic Details
Main Author: Imam Safi'i
Format: Article
Published: Universitas Serang Raya 2018-12-01
Series:Jurnal Sistem dan Manajemen Industri
Online Access:http://e-jurnal.lppmunsera.org/index.php/JSMI/article/view/696