MARKETING STRATEGIES IN THE RURAL TOURISM FROM ROMANIA

Today, consumers have a wide choice of tourism products and services, therefore increasing considerably with the integration of Romania into the European Union. The role and importance of tourism services are reflected in the fact that they must be designed and organized to provide for the recovery...

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Bibliographic Details
Main Authors: Nicoleta Andreea Neacsu, Anca Madar, Adrian Micu
Format: Article
Language:English
Published: Dunarea de Jos University of Galati 2015-05-01
Series:Risk in Contemporary Economy
Online Access:http://www.rce.feaa.ugal.ro/images/stories/RCE2015/Management-Marketing/NeacsuMadarMicu.pdf