Marketing technologies for building competitiveness of companies export

In context of post-industrial development of global economy, escalating competition in international goods markets, the definition of competitive export is proposed based upon both existing criteria – sustainability, effectiveness, adaptivity and fair competition, and on those described in the wo...

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Bibliographic Details
Main Authors: Tatyana Tsygankova, Anna Ishchenko
Format: Article
Language:English
Published: Kyiv National Economic University named after Vadym Hetman 2017-03-01
Series:International Economic Policy
Subjects:
Online Access:http://iepjournal.com/journals_eng/26/2017_1_Tsyhankova_Ishchenko.pdf