Fair appearance as a main form of sales promotion in the interorganizational environment
Development of business to business marketing is especially manifested when effective promotional forms are being incorporated and integrated in processes of connection with organizational buyers. Among them, in the framework of strategic actions aimed at the sales promotion, fair appearance stands...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Viša ekonomska škola Peć, Leposavić
2014-01-01
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| Series: | Ekonomski Signali |
| Subjects: | |
| Online Access: | http://scindeks-clanci.ceon.rs/data/pdf/1452-4457/2014/1452-44571402015D.pdf |