MANAGEMENT OF THE PROCESS OF DEVELOPMENT OF PRODUCTS: STUDY OF THE LEVELS OF MATURITY IN FOOD INDUSTRIES

MANAGEMENT OF THE PROCESS OF DEVELOPMENT OF PRODUCTS: STUDY OF THE LEVELS OF MATURITY IN FOOD INDUSTRIES

The development of new products is an essential activity for the survival and competitiveness of companies. This process involves different stages, from the identification of consumers needs to the launch, follow-up and recall of the product in the market. At food producing industries, Product De...

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Bibliographic Details
Main Authors: De Greef, Melisa, Arcusin, Leticia, Rossetti, Germán
Format: Article
Language:English
Published: Universidad Nacional de Mar del Plata 2017-12-01
Series:Iberoamerican Journal of Project Management
Subjects:
Maturity Levels
Product Development
Food Industries
Project Management
Product Development Process Management
Online Access:http://www.ijopm.org/index.php/IJOPM/article/view/343

Internet

http://www.ijopm.org/index.php/IJOPM/article/view/343

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