'Babies know the Facts about Folic': A behavioral Change Campaign utilizing Digital and Social Media

Ireland (ROI) and Northern Ireland (NI) have high prevalence rates of Neural Tube Defects (NTD’s) and evidence suggest these have increased in recent years (McDonnell, R., 2013, Department of Health Social Services and Public Safety, 2013). Folic acid supplementation prevents 72% of NTDs and it’s r...

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Bibliographic Details
Main Author: Tina Flaherty
Format: Article
Language:English
Published: Frontiers Media S.A. 2015-11-01
Series:Frontiers in Public Health
Subjects:
Online Access:http://journal.frontiersin.org/Journal/10.3389/conf.FPUBH.2016.01.00046/full