Erasing Space from Places Brandscapes, Art and the (de)valorisation of the Olympic Space

Beyond use, exchange and sign value, current marketing practices have consistently turned on notions of contextual fruition, experience, performativity, affective spaces, atmospheres. The logic of the experience economy has quickly spilled over other realms: architecture and design, security and con...

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Bibliographic Details
Main Author: Andrea Pavoni
Format: Article
Language:English
Published: professionaldreamers 2010-12-01
Series:lo Squaderno
Subjects:
Online Access:http://www.losquaderno.professionaldreamers.net/wp-content/uploads/2010/11/losquaderno18.pdf#page=9