Food labels: consumer’s information or consumer’s confusion
This paper synthesizes findings of published research on the impact of food labels on consumers’ willingness to pay and focuses on the consumers’ rationales when deciding to purchase organic food. The first issue refers to one aspect of the proliferation of quality labels in the agro-food sector: th...
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| Format: | Article |
| Language: | English |
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EDP Sciences
2018-03-01
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| Series: | Oilseeds and fats, crops and lipids |
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| Online Access: | https://doi.org/10.1051/ocl/2018009 |