Behavior Change without Behavior Change Communication: Nudging Handwashing among Primary School Students in Bangladesh

Behavior Change without Behavior Change Communication: Nudging Handwashing among Primary School Students in Bangladesh

Behavior change communication for improving handwashing with soap can be labor and resource intensive, yet quality results are difficult to achieve. Nudges are environmental cues engaging unconscious decision-making processes to prompt behavior change. In this proof-of-concept study, we developed an...

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Bibliographic Details
Main Authors: Robert Dreibelbis, Anne Kroeger, Kamal Hossain, Mohini Venkatesh, Pavani K. Ram
Format: Article
Language:English
Published: MDPI AG 2016-01-01
Series:International Journal of Environmental Research and Public Health
Subjects:
handwashing
behavior change
environmental nudges
Online Access:http://www.mdpi.com/1660-4601/13/1/129

Internet

http://www.mdpi.com/1660-4601/13/1/129

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