STRATEGI INTEGRATED MARKETING COMMUNICATION (IMC) USAHA KEDAI SUSU MOM MILK UNTUK MENARIK MINAT KONSUMEN
Abstract: This study aims to identify the activities of Integrated Marketing Communications Mom Milk in maintaining marketing activities and consumer interest. Then the strategy could be an alternative strategy for the other businesses in the face of the ASEAN Economic Community. The basic method us...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Department of Agribusiness, Faculty of Agriculture, Universitas Sebelas Maret Surakarta
2018-05-01
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| Series: | Sepa |
| Subjects: | |
| Online Access: | https://jurnal.uns.ac.id/sepa/article/view/21026 |