A Guiding Framework for Levels of Sustainability in Marketing

Up to now, far more attention has been paid to assessing the environmental, social, and economic aspects of sustainability. However, what makes this paper distinct is that it proposes a guiding framework that can be employed as a useful tool for business enterprises and other related stakeholders in...

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Bibliographic Details
Main Authors: Alpaslan Kelleci, Oğuz Yıldız
Format: Article
Language:English
Published: MDPI AG 2021-02-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/13/4/1644