The Effectivity of E-Commerce in Increasing The Room Occupancy at Intercontinental Bali Resort, Jimbaran

The Effectivity of E-Commerce in Increasing The Room Occupancy at Intercontinental Bali Resort, Jimbaran

This study is based on the effectiveness of e-commerce implementation increasing room occupancy. It aims to find out how effective the implementation of e-commerce is and to find out the most effective variables in increasing the room occupancy at InterContinental Bali Resort. This research theoreti...

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Bibliographic Details
Main Authors: Ni Kadek Eni Widyastuti, Ni Nyoman Sri Astuti, Dewa Made Suria Antara, Ni Gst Nym Suci Murni
Format: Article
Language:English
Published: Politeknik Negeri Bali 2020-09-01
Series:Journal of Applied Sciences in Travel and Hospitality
Subjects:
marketing
e-commerce
room occupancy
Online Access:http://ojs.pnb.ac.id/index.php/JASTH/article/view/2037

Internet

http://ojs.pnb.ac.id/index.php/JASTH/article/view/2037

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