The Relationship between Customer Value and Customer Satisfaction in Face-to-face Tutorials at Universitas Terbuka

The Relationship between Customer Value and Customer Satisfaction in Face-to-face Tutorials at Universitas Terbuka

This article discusses the relationship between Customer Value and Customer Satisfaction in the context of face-to-face tutorials at Universitas Terbuka, Indonesia. In this study, the idea — which was derived from marketing theory for tangible products — was implemented for face-to-face tutorial ser...

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Bibliographic Details
Main Author: Herman
Format: Article
Language:English
Published: Emerald Publishing 2014-09-01
Series:AAOU Journal
Subjects:
customer value
face-to-face tutorials
students' perceptions
tutors' performance
customers' satisfaction
Online Access:https://www.emerald.com/insight/content/doi/10.1108/AAOUJ-09-01-2014-B010/full/pdf?title=the-relationship-between-customer-value-and-customer-satisfaction-in-face-to-face-tutorials-at-universitas-terbuka

Internet

https://www.emerald.com/insight/content/doi/10.1108/AAOUJ-09-01-2014-B010/full/pdf?title=the-relationship-between-customer-value-and-customer-satisfaction-in-face-to-face-tutorials-at-universitas-terbuka

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