Content, perceptions and impact of alcoholic drink promotions in nightlife venues that are targeted towards students

Background: Binge drinking is generally considered socially acceptable for students across Western culture. Social norms within the student population have meant that excessive drinking plays a key role in socialising and reinforcing peer group identity. Research has highlighted the United Kingdom (...

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Bibliographic Details
Main Authors: Kim Ross-Houle, Zara Quigg
Format: Article
Language:English
Published: Elsevier 2019-06-01
Series:Addictive Behaviors Reports
Online Access:http://www.sciencedirect.com/science/article/pii/S2352853218301743