FORECASTING NEW PRODUCT SALES
<p>ENGLISH ABSTRACT: This paper tests the accuracy of using Linear regression, Logistics regression, and Bass curves in selected new product rollouts, based on sales data. The selected new products come from the electronics and electrical engineering and information and communications...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Stellenbosch University
2012-01-01
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| Series: | South African Journal of Industrial Engineering |
| Online Access: | http://sajie.journals.ac.za/pub/article/view/72 |