INTERNET ADVERTISING - A MARKETING TOOL SUPPORTING E-COMMERCE
The possibilities of Internet advertising as a modern marketing tool for supporting and developing ecommerce were explored based on a web survey. An example of a paid video advertising published in social media for a certain period of time is presented. Internet advertising was used by a small compa...
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| Format: | Article |
| Language: | English |
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Trakia University
2019-10-01
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| Series: | Trakia Journal of Sciences |
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| Online Access: | http://tru.uni-sz.bg/tsj/Volume%2017,%202019,%20Supplement%201,%20Series%20Social%20Sciences/4/za%20pe4at/145.pdf |