Valor e Vantagem Competitiva: Buscando Definições, Relações e Repercussões
Value represents a central issue in Strategy theory and yet remains a vague and unclear concept. To shed light on this question, this paper explores the main definitions of value and their implications for the theoretical development of the field of Strategic Management, particularly concerning sust...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)
2012-03-01
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Series: | RAC: Revista de Administração Contemporânea |
Subjects: | |
Online Access: | http://www.anpad.org.br/periodicos/arq_pdf/a_1292.pdf |