The influence of semantic relevance on the discernment of product appearance and function
Abstract Background This study investigated the impact of semantic relevance on the ability to comprehend the appearance and function of a product, as presented in images. Methods The images used the constructs of Simile, Metaphor and Analogy to correspond to congruent, related and incongruent seman...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
BMC
2021-09-01
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Series: | BMC Psychology |
Subjects: | |
Online Access: | https://doi.org/10.1186/s40359-021-00632-4 |