THE ROLE OF SOCIAL RESPONSIBILITY STRATEGIES EMPLOYED BY EUROPEAN AUTOMOTIVE CORPORATIONS IN DEVELOPING SUSTAINABLE BUSINESSES

Corporate social responsibility strategies are a topic of great interest for both researchers and practitioners, and require the development of interdisciplinary approaches: economic, ethical and social. The paper analyses the social responsibility strategies employed by European automotive business...

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Bibliographic Details
Main Authors: Cristina Gănescu, Andreea Gangone, Mihaela Asandei
Format: Article
Language:English
Published: Universităţii "Constantin Brâncoveanu" 2013-01-01
Series:Strategii Manageriale
Subjects:
Online Access:http://www.strategiimanageriale.ro/images/images_site/articole/article_b2728b3bba9d8e5d1fedf012399aad3b.pdf