Análisis de la crisis reputacional universitaria a través de las redes sociales Twitter y Facebook: estudio del Caso de la Universidad Rey Juan Carlos
Image and reputation are the factors that govern competition today. Organizations are increasingly focused on enhancing their corporate image even more so than other aspects of their activity. In the university realm, this is no different. Given the reduction in economic...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Universidad CEU San Pablo
2020-06-01
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| Series: | Doxa Comunicación |
| Subjects: | |
| Online Access: | https://repositorioinstitucional.ceu.es/bitstream/10637/10838/1/es_m10_stamped.pdf |