Item Features Interact With Item Category in Their Influence on Preferences

Low-level visual features are known to play a role in value-based decision-making. However, most previous studies focused on the role of only a single low-level feature or only for one type of item. These studies also used only one method of measurement and provided a theory accounting for those spe...

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Bibliographic Details
Main Authors: Shiran Oren, Tal Sela, Dino J. Levy, Tom Schonberg
Format: Article
Language:English
Published: Frontiers Media S.A. 2020-07-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/article/10.3389/fpsyg.2020.00988/full