TENANT PLACEMENT STRATEGY WITHIN A MALL IN JAKARTA

Jakarta is the city that has the largest amount of shopping centers in the world and has been named “The Capital City of the World’s Shopping Center”. The high competition has become a challenge for the mall’s manager to choose the right tenant placement strategy in order to increase the profits of...

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Bibliographic Details
Main Authors: Juana Judith Huliselan, Trisa Pramudita
Format: Article
Language:English
Published: Universitas Pelita Harapan 2020-05-01
Series:DeReMa (Development Research of Management): Jurnal Manajemen
Subjects:
Online Access:https://ojs.uph.edu/index.php/DJM/article/view/1808