Strategies that determine the competitiveness of a beach destination. The case of Mazatlan, Mexico
This study seeks to provide a comprehensive understanding of the current situation in relation to the competitiveness of Mazatlan as a tourist destination; identifying the destination’s characteristic features enables the implementation of innovative and participatory approaches in the search for co...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Instituto Universitario de Investigaciones Turísticas
2016-06-01
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| Series: | Investigaciones Turísticas |
| Subjects: | |
| Online Access: | https://investigacionesturisticas.ua.es/article/view/2016-n11-estrategias-determinantes-para-la-competitividad-de-un-destino-de-sol-y-playa-el-caso-de-mazatlan-sinaloa-mexico |