P1-10: The Association between Colors and Emotions

Wexner (1954 Journal of Applied Psychology 38 432–435) demonstrated colors were associated with specific emotions. Colors have many meanings, such as that red can lead to induce positive or negative emotions (Kaya & Epps, 2011 College Student Journal 38 396–406). This study extends previous find...

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Bibliographic Details
Main Authors: Yen-Yu Chen, Chih-Hao Lien, Cho-Han Yang, Yi-Jae Jhong, Tsun-Yu Chen, Shiau-Hua Liu
Format: Article
Language:English
Published: SAGE Publishing 2012-10-01
Series:i-Perception
Online Access:https://doi.org/10.1068/if624