On the Taxonomy of Social Media Marketing
Marketing approaches using social media such as Facebook, Twitter, Instagram or Line in Japan are attracting attention. Thus, the purpose of this paper is to attempt to categorize privacy issues in such social media marketing. Based on case studies of social media utilization that can be published...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
ORBIT
2017-09-01
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Series: | ORBIT Journal |
Online Access: | https://www.orbit-rri.org/ojs/index.php/orbit/article/view/23 |