Naturalness judgments by lay Americans

This study directly tests the hypothesis that, at least within the domains of food and drink for Americans, the judgment of naturalness has more to do with the history of an object, that is the processes that it has undergone, as opposed to its material content. Individuals rate the naturalness and...

Full description

Bibliographic Details
Main Author: Paul Rozin
Format: Article
Language:English
Published: Society for Judgment and Decision Making 2006-11-01
Series:Judgment and Decision Making
Subjects:
Online Access:http://journal.sjdm.org/jdm06127.pdf