The effect of design quality of banks' websites on performance of customers on electronic loyalty and electronic word of mouth (E-WOM)
<strong>Purpose:</strong> the current study sought to investigate the effect of design quality of Iranian banks' websites on performance of customers that in this article called loyalty and word of mouth of the users. <strong>Methodology: </strong>This was a correlationa...
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| Format: | Article |
| Language: | fas |
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Central Library of Astan Quds Razavi
2017-12-01
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| Series: | کتابداری و اطلاعرسانی |
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| Online Access: | http://lis.aqr-libjournal.ir/article_53903_d9e0598ccfa5e8eba7690552496b7d36.pdf |