INNOVATION MANAGEMENT TOOLS IN PUBLISHING COMPANIES
This article is devoted to the highly topical issue of modern publishing business as innovation management. introduction of technological innovation, measured as a promising strategy for the development of a constructive industry. The paper deals with main problems in managing of publishing companie...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | deu |
| Published: |
Publishing Center "Kyiv University"
2013-09-01
|
| Series: | Vìsnik. Kiïvsʹkogo Nacìonalʹnogo Unìversitetu ìmenì Tarasa Ševčenka. Ekonomìka |
| Subjects: | |
| Online Access: | http://bulletin-econom.univ.kiev.ua/wp-content/uploads/2015/11/151_2.pdf |