Consumers' perception of organic food products and organic labels in Serbia

The relevance of the market of the organic products is constantly on the rise, however, consumers' awareness on this matter is still understudied. Aiming to bridge this gap, we conducted ethnographic research within 6 households in three different locations in a period of 12 months. The sample...

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Bibliographic Details
Main Authors: Filipović Jelena, Veljković Saša, Ognjanov Galjina
Format: Article
Language:English
Published: Srpsko udruženje za marketing 2021-01-01
Series:Marketing (Beograd. 1991)
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2021/0354-34712101023F.pdf