PERAN SERVICESCAPE DALAM PENYELENGGARAAN SEBUAH EVENT
This research analyzes the role of servicescape in organizing an event. The unit analysis is an event organized by the Travel Industry Management Study Program, School of Hospitality and Tourism, Universitas Pelita Harapan, namely the 8th Annual National Guiding Competition 2018. The main objective...
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| Format: | Article |
| Language: | Indonesian |
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Universitas Udayana
2020-12-01
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| Series: | Jurnal IPTA |
| Online Access: | https://ojs.unud.ac.id/index.php/pariwisata/article/view/68753 |