Digital Entrepreneurships and Business Models Canvas: Applied Research for Communication University Students

Digital economy requires other business models different to the ones present in the physical world; therefore, they should be studied from a particular perspective. In this research a variety of canvas formats or business model canvas are compared and analyzed. The entrepreneurial intention of Commu...

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Bibliographic Details
Main Author: Jorge Montalvo-Castro
Format: Article
Language:English
Published: Universidad de Lima 2016-07-01
Series:Contratexto
Subjects:
Online Access:https://revistas.ulima.edu.pe/index.php/contratexto/article/view/656