Corporate crisis management on social media: A morality violations perspective

Corporate crisis management on social media: A morality violations perspective

Communication via a social network function enabled by social media has greatly empowered consumers' secondary crisis communication, as compared to a firm's crisis communication, and has thus changed corporate crisis management. This study aims to uncover consumers' decision process o...

Full description

Bibliographic Details
Main Authors: Bowen Zheng, Gongbing Bi, Hefu Liu, Paul Benjamin Lowry
Format: Article
Language:English
Published: Elsevier 2020-07-01
Series:Heliyon
Subjects:
Susceptibility to social influence
Secondary crisis communication
Social media
Morality violations
Technology adoption
Organizational theory
Online Access:http://www.sciencedirect.com/science/article/pii/S2405844020312792

Internet

http://www.sciencedirect.com/science/article/pii/S2405844020312792

Similar Items