Cumulative effect in information diffusion: empirical study on a microblogging network.

Cumulative effect in social contagion underlies many studies on the spread of innovation, behavior, and influence. However, few large-scale empirical studies are conducted to validate the existence of cumulative effect in information diffusion on social networks. In this paper, using the population-...

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Bibliographic Details
Main Authors: Peng Bao, Hua-Wei Shen, Wei Chen, Xue-Qi Cheng
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2013-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC3788071?pdf=render