Environmentally Friendly Business Practices among Low-Income Households in Rural Peninsular Malaysia

Environmentally Friendly Business Practices among Low-Income Households in Rural Peninsular Malaysia

The purpose of the study is to predict the intention and behavior towards environmentally friendly businesses (EFB) among low-income families in rural Peninsular Malaysia within the framework of the theory of planned behavior (TPB). Data were collected from 420 low-income household heads through str...

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Bibliographic Details
Main Authors: Abdullah Al Mamun, Kanniga Malar Mohan, Noorshella Che Nawi, Muhammad Mehedi Masud, Rajennd Muniady, Noor Raihani Zainol
Format: Article
Language:English
Published: MDPI AG 2020-09-01
Series:Sustainability
Subjects:
green business
low-income households
rural areas
theory of planned behavior
Malaysia
Online Access:https://www.mdpi.com/2071-1050/12/18/7338

Internet

https://www.mdpi.com/2071-1050/12/18/7338

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