IDENTIFYING THE NEEDS FOR INFORMATION OF THE ORGANIZATIONS FROM BUCHAREST, MUNTENIA AND OLTENIA REGIONS

This paper is the result of some marketing researches about organizations informations needs. For identifying the needs of marketing informations of the organizations in the south region of the country, a series of qualitative research where made, totalizing two focus groups and 5 in-depth interview...

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Bibliographic Details
Main Authors: Zaharia Razvan, Rosca Mihai Ioan, lori@ase.ro
Format: Article
Language:deu
Published: University of Oradea 2008-05-01
Series:Annals of the University of Oradea: Economic Science
Subjects:
Online Access:http://steconomice.uoradea.ro/anale/volume/2008/v4-management-marketing/234.pdf