Motivators and Barriers for Buying Intention of Upcycled Fashion Products in China

This study examines determinants of the consumption behavior of upcycled fashion products in China. Theoretical and empirical evidence from the upcycled fashion consumption and related literature are used to develop a model to explain consumers’ buying intention toward upcycled fashion products. Env...

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Bibliographic Details
Main Authors: Fe Yoo, Hye Jung Jung, Kyung Wha Oh
Format: Article
Language:English
Published: MDPI AG 2021-02-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/13/5/2584