Transmedia reception: theoretical-methodological perspectives and online television fiction audiences

The purpose of this article is to discuss the theoretical and methodological work developed by the Ibero-American Television Fiction Observatory (Obitel) on the theme of transmedia reception, focusing on the progression of concepts and methodological strategies. The corpus of research conducted betw...

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Bibliographic Details
Main Authors: Maria Immacolata Vassallo de Lopes, Fernanda Castilho
Format: Article
Language:English
Published: Pontíficia Universidade Católica de São Paulo 2018-11-01
Series:Galáxia
Subjects:
Online Access:https://revistas.pucsp.br/galaxia/article/view/35151