PURCHASE DECISION OF CHEMICAL COMPOUND FERTILIZERS BY WHITE PEPPER FARMERS

The purposes of this research are to analyze the influence of Brand Image, Promotion, and Distribution toward Purchase Decision of chemical compound fertilizer. The population in this research is White Pepper farmers in South Bangka Regency, Bangka Belitung Province, Indonesia. The sampling techniqu...

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Bibliographic Details
Main Authors: Kusumah E.P., Wahyudin N.
Format: Article
Language:English
Published: Russian Journal of Agricultural and Socio-Economic Sciences 2018-04-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
Online Access:https://rjoas.com/issue-2018-04/article_30.pdf